Helping you to extend your brand and grow your ARPU, with low Capex and Opex to control your risk.

IDENTIFYING THE CHALLENGES

Mobile operators face downward pressures on customer revenues because of increasing competition and falling call rates. Your strategic choices may require you to acquire new customers (which is both difficult and expensive) or grow your ARPU/AMPU by selling new products and services.

However, increasing your portfolio also poses further problems – such as the need to control the capital and operational costs involved; and the need to integrate the new solutions within existing channels and processes.
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EXPLORING THE SOLUTIONS

BT Wholesale has a wealth of experience in this area. We can offer you new solutions (such as white-labeled calls, lines and broadband; entertainment services; WiFi; and applications) and the ability to integrate these with your existing channels and processes.

We offer you a customisable portfolio of fully managed services. Delivering a rapid, low risk proposition to help you enter adjacent – ‘multi-play’ - markets.

REAPING THE BENEFITS

We aim to increase your ARPU/AMPU and enhance your brand by providing solutions at fixed costs, with reduced overheads and with no need for the large-scale development of infrastructure and products.

Our solutions can also help you to reduce your customer acquisition and service costs.

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IN THIS SECTION
Portfolio Extension: overview
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Portfolio Extension: solutions
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Managing Complexity: the BT Wholesale proposition
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